Social networking is the last revolutions on the Internet. Linkedin, facebook, Xing, Viadeo or Twitter became a main source of information, even for the most strategic ones.
They are helpful in understading corporates structures, identifying names of prospects or sourcing targets.
In this fast moving environment , let's find out who wins and who sinks!
Professional networks
| Linkedin, USA, 55 million, fast growth Viadeo, France, 25 million, fast growth Xing, Germany, 8 million, no growth Leisure networks Facebook, USA, 400 million, still growing Twitter, USA, 75million, exponencial growth |
Interesting facts about professional networks is that 2 main actors ermerged: Linkedin and Viadeo.
Linkedin is the leader, it is developing worldwide and has an internal growth strategy.
Viadeo, the challenger, is mainly European and chose an external growth. Viadeo bought leading networks in China, India, Mexico, Canada and Spain.
Xing seems to be the weakest and could not reach the critic size... Xing won't survive...
Both of them found a profitable business model, by the proposal of "premium" accounts, more opened in terms of informations. They make profits, and it is rare enough on the Internet to notice it!
They are now moving towards business announces and job researches, gathering the word's largest CV base. These new activites may be very profitable and feed the change in the sourcing and recruitment methods abd head hunting practice.
The future of professional networking is in their hands!
Facebook, linkedin or Myspace have many more members, but they haven't found out a realistic business model.
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